Anne Heche has died of a brain injury and severe burns after speeding and crashing her car into a home in the residential Mar Vista neighborhood last Friday, Aug 5. The building erupted in flames and Heche was dragged out of the vehicle and rushed to the Grossman Burn Center at West Hills Hospital in Los Angeles.
The 53-year-old, Emmy Award-winning actress is best known for her roles in 1990s films like Volcano, the Gus Van Sant remake of Psycho, Donnie Brasco and Six Days, Seven Nights.
Holly Baird, a spokesperson for Heche’s family, sent NPR a statement Friday afternoon saying: “While Anne is legally dead according to California law, her heart is still beating, and she has not been taken off life support.”
Sponsor Message
Baird added an organ procurement company is working to see if the actress is a match for organ donation, and that determination could be made as early as Saturday or as late as next Tuesday.
Heche launched her career playing a pair of good and evil twins on the long-running daytime soap opera Another World, for which she earned a Daytime Emmy Award in 1991.
In the 2000s, Heche focused on making independent movies and TV series. She acted with Nicole Kidman and Cameron Bright in the drama Birth; with Jessica Lange and Christina Ricci in the film adaptation of Prozac Nation, Elizabeth Wurtzel’s bestselling book about depression; and in the comedy Cedar Rapids alongside John C. Reilly and Ed Helms. She also starred in the ABC drama series Men in Trees.
Heche made guest appearances on TV shows like Nip/Tuck and Ally McBeal and starred in a couple of Broadway productions, garnering a Tony Award nomination for her performance in the remount of the 1932 comedy Twentieth Century.
In 2020, Heche launched a weekly lifestyle podcast, Better Together, with friend and co-host Heather Duffy and appeared on Dancing with the Stars.
Heche became a lesbian icon as a result of her highly-visible relationship with comedian and TV host Ellen DeGeneres in the late 1990s.
Heche and DeGeneres were arguably the most famous openly gay couple in Hollywood at a time when being out was far less acceptable than it is today. Heche later claimed the romance took a toll on her career. “I was in a relationship with Ellen DeGeneres for three-and-a-half years and the stigma attached to that relationship was so bad that I was fired from my multimillion-dollar picture deal and I did not work in a studio picture for 10 years,” Heche said in an episode of Dancing with the Stars.
But the relationship paved the way for broader acceptance of single-sex partnerships.
“With so few role models and representations of lesbians in the late 1990s and early 2000s, Anne Heche’s relationship with Ellen DeGeneres contributed to her celebrity in a significant way and their relationship ultimately validated lesbian love for both straight and queer people,” said the Los Angeles-based New York Times columnist Trish Bendix.
Bendix said that while Heche was later in relationships with men — she married Coleman Laffoon in the early 2000s and they had a son together, and was more recently in a relationship with Canadian actor James Tupper with whom she also had a son — “her influence on lesbian and bisexual visibility can’t and shouldn’t be erased.”
In 2000, Fresh Air host Terry Gross interviewed Heche in advance of her directorial debut on the final episode of If These Walls Could Talk 2, a series of three HBO television films exploring the lives of lesbian couples starring DeGeneres and Sharon Stone. In the interview, Heche said she wished she had been more sensitive about other people’s coming out experiences when she and DeGeneres went public with their relationship.
“What I wish I would have known is more of the journey and the struggle of individuals in the gay community or couples in the gay community,” Heche said. “Because I would have couched my enthusiasm with an understanding that this isn’t everybody’s story.”
Heche was born in Aurora, Ohio in 1969, the youngest of five siblings. She was raised in a Christian fundamentalist household.
She had a challenging childhood. The family moved around a lot. She said she believed her father, Donald, was a closeted gay man; he died in 1983 of HIV.
“He just couldn’t seem to settle down into a normal job, which, of course, we found out later, and as I understand it now, was because he had another life,” Heche told Gross on Fresh Air. “He wanted to be with men.”
A few months after her father died, Heche’s brother Nathan was killed in a car crash at the age of 18.
In her 2001 Memoir Call Me Crazy, and in subsequent interviews, Heche said her father abused her sexually as a child, triggering mental health issues which the actress said she carried with her for decades as an adult.
In an interview with the actress for Larry King Live, host Larry King called Heche’s book, “one of the most honest, outspoken, extraordinary autobiographies ever written by anyone in show business.”
“I am left with a deep, wordless sadness,” wrote Heche’s son with Lafoon, Homer, in a statement shared with NPR via Baird. “Hopefully my mom is free from pain and beginning to explore what I like to imagine as her eternal freedom.”
I seriously had no clue about this!
For many, the Heinz ketchup bottle is a staple in kitchens and restaurants worldwide. But have you ever noticed the small ‘57’ embossed on its neck? This seemingly random number has puzzled consumers for decades, leading to all sorts of speculation.
Is it the number of ingredients? The number of countries Heinz operates in? Or just a decorative element? The truth is even more fascinating. Understanding the story behind the ‘57’ not only deepens our appreciation for Heinz products but also provides a glimpse into one of the most brilliant branding strategies in the food industry.
The Origins of the ‘57’ and Its Historical Significance
The famous ‘57’ traces back to Henry J. Heinz, the founder of the H.J. Heinz Company in the late 19th century. In 1896, while riding on an elevated train in New York, he noticed an advertisement for “21 Styles of Shoes.” This marketing tactic intrigued him—he believed a number could create a sense of variety and exclusivity.
At the time, Heinz was producing more than 60 different products, yet he deliberately chose ‘57’ as the magic number. Why? Simply because he liked how it sounded. He considered it to be memorable and catchy, creating the now-iconic slogan “57 Varieties.”
Though the number never reflected the actual product count, it quickly became synonymous with quality, variety, and innovation—a clever marketing move that stood the test of time.
Video : The Story Behind Heinz Ketchup
The Evolution of Heinz Branding and the Role of the ‘57’
The ‘57’ Varieties branding became a key element of Heinz’s identity, reinforcing the idea of endless product diversity and consistent quality. Over the decades, Heinz introduced hundreds of products, but the number 57 remained untouched—a symbol of its legacy.
From advertisements to packaging, the ‘57’ appeared everywhere, making it an instantly recognizable brand marker. As Heinz expanded across the globe, the ‘57’ stood strong, creating an emotional connection with consumers who associated it with trust and excellence.
Even today, despite Heinz offering over 5,700 products worldwide, the company still proudly displays ‘57 Varieties’—proving that a great marketing idea never dies.
How to Use the ‘57’ to Get Ketchup Out Smoothly
Beyond branding, the ‘57’ on the Heinz bottle serves a hidden practical purpose—but few people know about it!
If you’ve ever struggled with getting ketchup out of a glass bottle, you’re not alone. Many resort to shaking, squeezing, or even using a knife to scoop it out. However, Heinz secretly built a solution into the design.
Here’s the trick:
- Locate the ‘57’ on the bottle’s neck.
- Tilt the bottle at an angle.
- Firmly tap the ‘57’ with your hand.
This spot is what Heinz calls the “sweet spot”, designed to optimize the flow of ketchup. Instead of pounding the bottle’s bottom, applying gentle pressure at this point breaks the vacuum seal, allowing ketchup to slide out smoothly and effortlessly.
Common Misconceptions About the ‘57’ on Heinz Bottles
Despite its clear marketing history, many people have come up with their own interpretations of what the ‘57’ actually means. Here are a few of the most common misconceptions:
- “The ‘57’ represents the number of ingredients in Heinz ketchup.”
- False! Heinz ketchup actually contains only a handful of ingredients, including tomatoes, vinegar, sugar, and spices.
- “It refers to the number of countries where Heinz products are sold.”
- While Heinz is available in over 200 countries, the number ‘57’ was chosen long before the brand expanded globally.
- “There were originally 57 varieties of Heinz ketchup.”
- Another myth! Heinz has always sold a wide range of products beyond ketchup, even in its early days.
This confusion highlights the power of branding—when something is marketed well, people attach meaning to it, even if it isn’t factual!
Video : How Heinz Tomato Ketchup Is Made
The Cultural Impact of the ‘57’ in Popular Media
Over time, the ‘57’ on Heinz bottles has become a cultural icon, appearing in movies, TV shows, and even everyday slang.
- It has been referenced in classic films and TV series, symbolizing nostalgia and American food culture.
- Many comedians and talk show hosts have joked about the Heinz bottle struggle, making it a fun pop culture reference.
- The ‘57’ has even inspired parodies and product adaptations, proving its impact beyond just the kitchen.
Few marketing gimmicks have lasted over a century, but the ‘57’ remains one of the most recognizable numbers in branding history.
Why the ‘57’ Still Matters Today
Heinz has evolved significantly since its founding, with new product innovations and marketing strategies. However, one thing has never changed—the ‘57’.
This small, seemingly random number continues to:
- Reinforce Heinz’s long-standing heritage
- Create instant brand recognition worldwide
- Add a fun and interactive element to the product
- Spark curiosity among new generations of consumers
Even as Heinz bottles change with time—moving towards squeeze bottles and new packaging—the ‘57’ will likely always remain, ensuring its place in branding history.
Conclusion: The Enduring Legacy of the ‘57’ on Heinz Ketchup Bottles
At first glance, the ‘57’ on a Heinz ketchup bottle might seem like just another design detail. But in reality, it’s a brilliant marketing move, a historical symbol, and a hidden functionality trick all in one.
From its origins in 1896 to its modern-day impact, the ‘57’ has remained an iconic part of Heinz’s identity, representing variety, quality, and tradition.
Next time you reach for a Heinz ketchup bottle, take a moment to appreciate the history and branding genius behind that small embossed number. And if you’re struggling to get the ketchup out? Just tap the ‘57’ and let Heinz’s century-old secret work its magic!
Leave a Reply