McDonald’s Flipped Its Arches Upside Down To Make A Powerful Statement

March 8th is “a global day celebrating the social, economic, cultural, and political achievements of women,” according to the official International Women’s Day website. Additionally, the day serves as a call to action to accelerate gender parity. 2018 saw a McDonald’s in Lynwood, California, that may have given you the impression that you were seeing ghosts.

When you glanced through your Facebook feed the following morning, you might have spotted something that looked like a glitch, or even that you were in an episode of Black Mirror. It was not an error; none of those notions were accurate.

It wasn’t a trick of the eyes: the iconic McDonald’s arches emblem was inverted. It had nothing to do with their ongoing Twitter beef with Wendy’s, and it just looked like a huge, bubbly “W.” In “celebration of women everywhere,” McDonald’s revealed that the emblem has been reversed.

Although the sign at the Lynwood, California restaurant may have already been flipped, McDonald’s turned its arches inside out on Thursday, March 8, International Women’s Day, across all of its social media platforms. Workers wore hats and shirts with the “W”-style emblem, and 100 retailers countrywide had unique packaging with the logo on them.

Wendy Lewis, a spokesman for McDonald’s, provided some context.

Wendy Lewis, the chief diversity officer at McDonald’s, stated, “We flipped our iconic arches for International Women’s Day for the first time in our brand history in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants.”

Lauren Altmin, a McDonald’s spokesperson, continued, “The new logo honors women everywhere.” Altmin said, “We have a long history of supporting women in the workplace and giving them the chance to grow and succeed.” “We are proud to share that, in the United States, six out of ten restaurant managers are women today. We take pride in our diversity.” Every social media platform used by the company saw a change in the logo, and 100 restaurants got unique “packaging, crew shirts, hats, and bag stuffers.”

Similar steps have been made by other brands to recognize women. With the launch of the “Jane Walker” bottle, Johnnie Walker donated $1 from each bottle to organizations that support women. Gender-related discussions are still highly relevant in popular culture. And vice president of Johnnie Walker Stephanie Jacoby stated, “We firmly feel there is no better time than now to introduce our Jane Walker icon and contribute to trailblazing organizations that share our mission.” “We are honored to celebrate everyone’s contributions to the advancement of gender equality as well as the numerous accomplishments of women.”

Brawny started a campaign called “Strength Knows No Gender,” in which she substituted female characters for the Brawny Man and gave $100,000 to Girls, Inc., an organization that assists young women in developing their financial and leadership abilities. McDonald’s did not, however, declare that it would be contributing to this effort.

Fans spot worrying detail in new photo of Martha Stewart, 82 – and everyone’s saying the same thing

When we think of powerful and successful women, one of the names that comes to mind is that of Martha Stewart.

Besides being a well-known TV personality, she’s also a self-made billionaire, a writer, a businesswoman, and a former fashion model.

Being 82 doesn’t stop this incredible woman from living her life to the fullest.

Last year, she posed for the cover of Sports Illustrated in daring swimsuits and attracted the attention of many. She was praised for her bravery, her incredible figure, and the positivity she spread.

However, during her recent trip to the east coast of Greenland, she posted some photos and one of them made her fans mad.

It shows Stewart enjoying a cocktail, and the caption says, “End of the first zodiac cruise from @swanhelleniccruises into a very beautiful fjord on the east coast of greenland. We actually captured a small iceberg for our cocktails tonight.”

Her intention wasn’t probably to anger her fans with the word “small iceberg” for her drink, but it did evoke the ire of her followers.

In no time, comments started pouring in under her post with people hitting out at the fact that she’d referenced a small iceberg when the “ice caps are melting.”

“Martha the ice caps are melting don’t put them in your drink,” one Instagram user wrote.

Another added: “I generally love Martha and the excesses of her life because he’s about beautiful gardens, homes, and food, but wealthy white people drinking their iceberg cocktails while the planet is in flames is a bit tone deaf.

“So as the climate warms due to the profits of a couple thousand people, billionaires vacation to the melting icebergs, scoop them up and use them to keep their cocktails cold. That sounds like a line from a dystopian novel. Can’t make this shit up lol,” a third quipped.

Global warming and melting ice caps but we need glacier ice for cocktails?! Talk about tone def. Been a fan for years but I’ve seen enough caviar lately as I struggle to buy groceries that I’m out,” said a fourth.

In general, Martha is someone who is widely loved by many.

Speaking of the cover on Sports Illustrated for which she posed, she said on the Today show, “I didn’t starve myself, but I didn’t eat any bread or pasta for a couple of months.

“I went to Pilates every other day, and that was great; I’m still going to Pilates every other day ’cause it’s so great. And I just, I live a clean life anyway – good diet and good exercise and healthy skincare and all of that stuff.”

She also commented how fans responded to the “authentic” cover during her keynote speech at the Las Vegas event.

“The response to it was really encouraging because it made women of all ages feel like, ‘If she can do it, then I can do it too,’” Stewart noted.

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