McDonald’s, one of the largest fast-food restaurants in the globe, celebrated women and reminded them that they are all great in their own special ways by inverting its famous arches.
The company made the decision to flip Mickey’s arches on March 8, 2018, International Women’s Day, a “global day celebrating the social, economic, cultural, and political achievements of women.”
Many were so shocked by the transformation and thought they had visited a foreign planet that they conjectured it had anything to do with the company’s ongoing conflict with Wendy’s.
But they were completely wrong. Instead, the emblem has been flipped as part of a “celebration of women everywhere,” according to a spokeswoman.McDonald’s decided to update the signage of their Lynwood, California location while keeping their social media logos the same.
The “W”-shaped symbol was worn by employees on shirts and caps at the same time, and 100 restaurants countrywide provided special packaging with the logo.”For the first time in our brand’s history, we flipped our iconic arches for International Women’s Day to celebrate the amazing accomplishments of women everywhere, especially in our restaurants.” Wendy Lewis, Chief Diversity Officer at McDonald’s, stated.
A brand spokesperson, Lauren Altman, claims that the new design was created to honor women everywhere. “We have a long history of empowering women to advance and prosper in the workplace.”
We are pleased to announce that six out of ten restaurant managers in the US are now women. We’re proud of our variety,” she continued. The corporation will update its logo on all social media channels, and 100 websites will receive new “packaging, crew shirts, hats, and bag stuffers.”
McDonald’s isn’t the only company that supports gender equality and rewards women.In the past, Johnnie Walker released a “Jane Walker” bottle in honor of women, with $1 from the sale of each bottle going to organizations that promote women’s rights.”In society, gender conversations are still very important.”
And we believe that this is the perfect time to launch our Jane Walker logo and support progressive groups that share our values,” vice president Stephanie Jacoby of Johnnie Walker said.
“We are proud to honor the numerous accomplishments of women as well as everyone’s progress toward gender equality.”
One of the companies supporting the initiative was Brawny, which replaced the Brawny Man with a woman and donated $100,000 to Girls, Inc.
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Madonna’s brother Christopher Ciccone dies aged 63
Christopher Ciccone, the younger brother of pop icon Madonna, passed away, at the age of 63 after battling cancer. Christopher had a profound influence on Madonna’s career, working closely with her during her early days. He started as a backup dancer and later became her art director, most notably for her Blond Ambition World Tour (1990) and The Girlie Show (1993). He was also a production designer and interior designer, expanding his career beyond his association with his famous sister.
Born in 1960, Christopher and Madonna shared a complicated yet deep bond. Despite their professional and personal ups and downs, including public disagreements, their connection remained significant throughout their lives. Christopher was one of the key figures behind the scenes of Madonna’s ascent to superstardom, contributing to her visual style and performances. He was also known for his candid 2008 memoir, “Life with My Sister Madonna,” where he shared details of their complicated relationship and experiences growing up together.
Christopher’s death follows the passing of their stepmother, Joan Gustafson Ciccone, who also died from cancer in September 2024, and their eldest brother, Anthony Ciccone, who passed away in 2022. He is survived by his husband, Ray Thacker, and his siblings, including Madonna. His passing has left a deep void in the Ciccone family, especially given the close familial losses in recent years.
Despite their differences, Madonna paid tribute to her brother following his death, expressing that she believed he was “dancing somewhere,” a touching acknowledgment of their shared past in the arts. Christopher’s contributions to the creative world, particularly through his work with Madonna, have left an indelible mark on the entertainment industry.
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